Learn from stylists who have walked the walk and don’t just talk the talk. Too many fashion and style schools are taught by instructors who have never even built their own styling businesses!
ABOUT STYLIST SCHOOL ONLINE
Stylist School Online was founded by Michelle McFarlane, the founder of the premier personal styling and shopping company, The Shopping Friend. She has been a professional personal shopper and image consultant since 2002 and has styled for film and television as well.
Stylist School Online was originally designed out of The Shopping Friend’s need to hire talented, experienced, competent personal shoppers and stylists with a genuine interest in helping people, combined with the gift of great customer service.
It turned out to be quite a tall order to fill. As Michelle started interviewing prospects and training people for the job, it became a huge undertaking in it of itself to coach each person through all the little ins-and-outs of the personal shopping business. It started taking too much time away from Michelle’s time with her clients and she realized she needed a better way to teach the process to future personal stylists.
She needed a better system of personal shopper training, not only for The Shopping Friend’s schedule, but for the stylists who wanted to learn and required flexibility for their schedules.
SO STYLIST SCHOOL ONLINE WAS BORN!
The online style school has evolved into not just a convenient, online training center for our future personal shoppers but a reputable stylist school for all future stylists and image consultants around the world.
It is ideal for students who want to learn the nitty-gritty ins-n-outs of various styling industries. Discover whether personal styling or fashion styling is even right for you, all without having to spend a small family fortune to travel and stay in one of the major entertainment and fashion epicenters like Los Angeles, New York, or London.
Our personal stylist online courses are especially beneficial for stylists who want to create a successful personal styling and image consulting brand in their hometown. Flying to New York or Los Angeles is no longer required to get a comprehensive education with all the essential elements and knowledge that you need to know to start your own personal styling, personal shopping, and image consulting business.
WE WANT YOU TO SUCCEED AND PROFIT
What many people lack when pursuing their dream jobs is a process, the knowledge of how to get where they’re going.
If you want your own profitable personal styling business, any business for that matter, you need a system. Every successful business has a smart, effective system put in place. So you need a plan to create that system.
Even if you just want to personal shop without owning and running your own business, you still need a plan to get there.
We help you map out that plan.
The Personal Shopper’s Map
The map gives you the appropriate steps you must take to master your fears, achieve your goals, build your business, and succeed in becoming a personal shopper!
Stylist School Online can help you learn the fundamentals and create the system you need to know to have long term success in acquiring customers and making money.
ABOUT THE FOUNDER
Hi, welcome to Stylist School Online. My name is Michelle McFarlane, founder and the head coach and mentor here at Stylist School Online.
I initially created Stylist School Online because I was looking for personal shoppers and stylists for my own personal styling and image consulting company, The Shopping Friend.
I started as a personal shopper in New York City in 2002 when I was modeling and acting. It wasn’t until 2005, when I moved to Los Angeles, that I officially turned it into a full fledged personal shopping company called The Shopping Friend.
Over the last fourteen years, as a model and actress, I’ve worked with hundreds of professional fashion stylists for fashion shoots, television, and film. I have gleaned valuable tips from every single one of them. They were my Style School. And what an incredible style school it was.
You learn a lot about fit and style when you wear every kind of outfit under the sun! Which I did! I discovered, not only for myself, but for so many other people that learning how to dress attractively for your body type, choose pieces that fit well, and create an outfit that is authentically you is empowering and a profitable investment.
And there are many savvy clients who are willing to make that investment in themselves. When we followed up with many of The Shopping Friend’s clients, they said that hiring a personal shopper and stylist has greatly improved their professional and personal lives in ways they couldn’t have even imagined.
A BUSINESS IS BORN
I was modeling for Glamour Magazine in NYC when I was approached by one of the producers looking at my portfolio. She asked me who styled one of the shoots in my book. I said it was me. She then asked me to style for her personally. My first client! She ended up referring me to her husband, then a friend, and a personal shopping business was born!
As The Shopping Friend grew I started hiring other personal shoppers and stylists. I thought it would be easy to find good stylists who were talented and had the skills and personality to work with all types of customers. It wasn’t.
After my first round of interviews of over 20 people I realized that I would have to train whoever we worked with so that The Shopping Friend would be able to offer the same reliable, consistent styling service across the board.
WE WANT YOU TO BUILD A PROFITABLE STYLING BUSINESS
Stylist School Online was created for you. The most asked question we always get is “how to become a personal shopper and stylist”. Our sincere hope with our online style school was to make your styling business education more accessible and realistic for you. We are an ongoing style education platform that will keep expanding and adding more courses.
Whether you want to be a:
- personal stylist
- personal shopper
- wardrobe stylist
- fashion stylist
- hair stylist
- makeup artist
- interior designer
- or any other kind of stylist
Stylist School Online is right for you if:
- You have been dreaming or envisioning an artistic career for yourself as a stylist.
- You want a real life styling education taught by people who have their own successful styling businesses.
- You want to work with a mentor who is living the business in real time, not just someone who is advising from theory.
- You feel stuck and don’t know how to move forward because of lack of funds or lack of knowledge.
- You want to be a stylist or designer but don’t have the time or money to fly to one of the fashion meccas like Los Angeles, New York, or London.
- You are open to taking the reins, working on your business, and becoming an independent contractor or entrepreneur
For now, we are completing our Personal Shopping and Styling Business courses but other styling courses will soon follow. We offer our online stylist courses worldwide.
Our charter members (students who sign up for our courses as we’re building them out) will receive a deep discount when enrolling for our courses. These discounts are for a limited time. As we near completion of the entire course, the price will increase to its true value.
So make sure you register for your course before the sale ends and we go to full price for our courses!
WANT INSIDE ACCESS TO OUR TOOLS AND KNOW-HOW?
Get a jump start with a FREE key tool that our personal stylists use in every single styling consultation: the Wardrobe Checklists.
Opt-in for your FREE Wardrobe Checklist Cheat Sheets and you’ll also get comprehensive business and styling strategies sent 2-3 times per month directly to your inbox. Our carefully curated updates will help you implement on various systems that can help you grow your business and income.
Like styling, building a successful business is an art form. You need talent, skills and the right tools.
Get insider access with our cheat sheets and updates, and we’ll show you how to create a styling business that is a true work of art.